Google Ads for online stores

More revenue from Google Ads, without wasting budget on cold traffic

For Belgian and Dutch webshops that want to improve ROAS and finally make Performance Max and Shopping campaigns pay off.

Why a specialist for your webshop?

Performance Max, Shopping and feed-optimization work differently from classic leadgen campaigns. Without proper value tracking and a tROAS setup, you burn budget on products that don't convert — or you miss the scalability PMax was built for. We focus specifically on those mechanics — nothing more, nothing less.

What we do — and what we deliberately don't

Included

  • Google Search, Shopping and Performance Max campaigns
  • Value tracking and tROAS setup (correct revenue per conversion)
  • Weekly account check (within the first 3 working days of each week)
  • Product feed monitoring and alerting on feed errors
  • Monthly performance report + quarterly evolution review
  • Bi-weekly strategy call
  • Reactive support within 1 working day (BE/NL office hours)

Not included

  • Creating or restructuring the product feed (separate project or via partner)
  • Webshop development, theme work or on-site CRO changes
  • Meta Ads, TikTok Ads or other channels
  • Email marketing or marketing automation
  • Additional product feeds beyond the first = +€95/month per feed

Transparent pricing based on your ad spend

€595/month base + 8% of ad spend above €3,000/month

What that means in practice

€3,000/m spend€595/m
€7,000/m spend€915/m
€15,000/m spend€1,555/m
€30,000/m spend€2,755/m

For accounts spending €10,000/m or more, we can optionally discuss a performance share on top of the base model (ROAS bonus, agreed after 3 months of working together).

Conversion tracking is included in every package

Without accurate tracking, every optimization is guesswork. For webshops that means: correct transaction value per conversion, server-side where needed, feed-status alerting and tROAS targets that actually work. Don't have a working setup yet? We charge a one-time €99 for implementation or takeover. After that, ongoing monitoring is part of your retainer.

How we get started

1

Free audit

We analyse your current account, feed and tracking. No sales pitch — an honest report.

2

Onboarding (week 1-2)

Access, tracking check, first optimizations. Setup is included in the price.

3

Initial period (3 months)

Google Ads needs time to learn. Only after 3 months do you see the real trend.

4

Ongoing

Cancel monthly after the initial period, with 1 month's notice.

Frequently asked questions

Ready for an honest look at your webshop campaigns?

Request the free audit. No sales pitch — a report you can actually use, even if we don't end up working together.

Request your free audit