Analytics & Tracking

Decisions based on data, not gut feeling

Without reliable tracking, you're optimizing blind. We ensure every conversion is measured, so you know what works - and what doesn't.

+35%
More data captured
+48%
Better attribution
3x
Faster decisions

Based on selected client results. Your results may vary.

Our Services

Complete Analytics Stack

From basic tracking to advanced server-side implementations.

GA4 Implementation

Complete Google Analytics 4 setup with custom events, conversions and e-commerce tracking.

GTM Setup

Google Tag Manager configuration for flexible tracking without developer dependency.

Conversion Tracking

Enhanced conversions, offline conversions and cross-device tracking for complete attribution.

Custom Dashboards

Looker Studio dashboards with real-time KPIs and actionable insights.

Data Layer Setup

Structured data layer for reliable and scalable tracking.

Privacy Compliance

Cookie consent, server-side tracking and GDPR-compliant implementations.

Want to know if your tracking is set up correctly?

Common Problems

Do you see this with your tracking?

No enhanced conversions
Impact: 10-15% conversions not measured
First-party data matching
Incorrect GA4 events
Impact: Unreliable reports
Audit and restructuring
No server-side tracking
Impact: 30%+ data loss from ad blockers
Server-side GTM setup
What Clients Say

Results that speak for themselves

Discover how we help businesses grow with data-driven marketing and personal service.

5/5 average rating

"Axel optimized four accounts with noticeable improvements. His strategic advice and guidance on our name change were excellent. Very professional and pleasant collaboration!"

SIX agency
Peter Six
Agency Owner, SIX agency
Google AdsConversion TrackingConsentEase
SIX agency
Schoonpannendak
Get Lead
Multiple projects
5+ Satisfied clients
trust our approach
FAQ

Frequently Asked Questions about Analytics & Tracking

Why Analytics

Data is the foundation of everything

Google Ads optimization, SEO strategy, conversion improvement - it all starts with reliable data. Without correct tracking, you're throwing money away.

  • Know exactly which channels convert
  • Optimize campaigns on value, not clicks
  • Identify bottlenecks in your funnel
  • Back up decisions with hard numbers

Is your GA4 set up correctly?

80% of GA4 implementations we audit are missing crucial data. Let us check if you're not in that 80%.

  • Enhanced conversions check
  • E-commerce tracking validation
  • Cross-domain tracking test
  • Data layer analysis